Vol. 8 No. 2 (2025)

Articles

• Strategic Communication and Employee Performance: A Case Study of Rwanda Standards Board

  Peace Tumusiime Kajura, Dr. Martin Kimemia (PhD)

  1 - 22

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• Stimulating WOM and Raising Purchase Intent for Green Fashion Through Brand Experience

  Noel Klein Reesink, Gino Verleye

  23-53

  • pdf

• Adoption of Artificial Intelligence Technology and Its Impact on Insurance Company Performance in Kenya

  Benjamin Abongo

  54 - 65

  • PDF