Barriers to Campaign Fund Accessibility among Youth Aspirants Participating in General Elections in Kenya
DOI:
https://doi.org/10.53819/81018102t4406Abstract
Youth participation in elective politics in most countries is widely recognized as one of the key pillars of democracy that ensure the needs and aspirations of the youth are incorporated in the decision making. However, despite the youths being majority of the population, they remain underrepresented in elective political leadership. A situation that is further exacerbated by the prohibitive cost of campaigning, as Kenya’s general elections are among the most expensive general election in Africa; a factor likely to impede their electoral success. It in this backdrop that study sought to examine whether party financial support and candidate fundraising capacity influence campaign fund accessibility among youth aspirants participating in general elections in Kenya. The study was theoretically anchored on the resource mobilization and elite theory. A descriptive research design was employed, targeting a population of 12,454, from which a sample of 372 was determined through cluster sampling. The data employed a semi-structured questionnaire to gather primary data, which was descriptively and inferentially analysed. The study yielded mixed results, with some variables manifesting significant influence while others showing weaker influence. In particular, the study found out that though most political parties in Kenya have made numerous efforts to lower financial entry barriers to youth aspirants through subsidized nomination fees; this intervention has failed in solving broader campaign funding needs of youth aspirants. Moreover, the research established that direct campaign funding by the parties is erratic and inequitable; with incumbents being preferred more than the young aspirants left politically and financially vulnerable. Another notable finding is that though most youth aspirants recognize the significance of digital and crowdfunding in broadening youth campaign funding; still there exist noticeable variance in digital skills. The study recommends training of aspirants on crowdfunding, digital campaign funding, donor relationship management and encouraging joint campaigning among aspirants.
Keywords: Youth campaign funding, youth political participation, innovative campaign funding
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