Samuel, Gichichi Macharia, Elegwa Mukulu, and Romanus Odhiambo. 2019. “Influence of Market Conditions and Performance of Coffee Smallholders’ Micro and Small Agribusinesses in Murang’a County, Kenya”. Journal of Strategic Management 3 (1):50-68. https://stratfordjournalpublishers.org/journals/index.php/journal-of-strategic-management/article/view/269.