KIMATHI, D. K.; MUKULU, P. E.; ODHIAMBO, P. R. Effect of Digital Marketing on the Performance of MSMES in Kenya. Journal of Marketing and Communication, [S. l.], v. 2, n. 1, p. 1–23, 2019. Disponível em: https://stratfordjournalpublishers.org/journals/index.php/journal-of-marketing/article/view/258. Acesso em: 22 jan. 2026.