CHEBET, H. K.; OGUTU, M.; NJERU, W.; NJIHIA, J. Effect of Export Strategy on the Performance of Large Export Manufacturing Firms in Kenya. Journal of Marketing and Communication, [S. l.], v. 5, n. 1, p. 51–66, 2022. DOI: 10.53819/81018102t2076. Disponível em: https://stratfordjournalpublishers.org/journals/index.php/journal-of-marketing/article/view/1161. Acesso em: 27 oct. 2025.